Cameron Conner has been appointed as the Director of Athletic Marketing and Fan Engagement at the University of Southern Indiana (USI), effective Monday, February 26. In his new role, Conner will report to Kindra Strupp, Vice President for Marketing and Communication, and Jon Mark Hall, Associate Vice President and Director of Athletics.
As the Director of Athletic Marketing and Fan Engagement, Conner’s duties will include providing a strong vision and taking responsibility for the planning, development, and implementation of athletic marketing strategies. He will also be responsible for enhancing the profile of USI Athletics within the university and externally.
Prior to joining USI, Conner held the position of Director of Game Day Operations and Events at McKendree University in Illinois. His experience includes serving as a game day manager for 36 athletic programs, developing theme night promotions to increase athletic event attendance and revenue, and assisting with the production of all print and electronic media advertisements.
In addition to his experience at McKendree, Conner has also worked as a high school athletic director and served in several intern roles.
Academically, Conner holds a bachelor’s degree in mass communications from Lindenwood University-Belleville, a master’s degree in education from Southern Illinois University Edwardsville, a master’s degree in sport management from Missouri Baptist University and is currently completing a doctorate in college access/career readiness and student support services in higher education from the University of Missouri St. Louis.
Source: Conner to serve as USI Director of Athletic Marketing and Fan Engagement.
